Technology Trends for Selling Wine: AI, NFTs, and Gamification

Winemaking is one of the oldest industries in the world, and selling wine is one of the oldest mercantile trades there is. But despite the venerable traditions that run deep in the industry, there have been a number of ways in which new technologies are revolutionizing wine sales.  The connections are not obvious at first, however. Sure, terms like AI, ChatGPT, NFTs, and gamification have […]

Technology

CopperLink Is Your Key to DTC Shipping Our technology platform is called CopperLink, a proprietary software solution, specifically designed for the unique needs of direct to consumer wine shipping. Functionality to Increase Productivity  CopperLink provides functionality to improve visibility, increase productivity, and makes access to data and reporting easy and simple High-level attributes: 24/7 system access, order tracking, and real-time reportingClub & allocation scheduling tools with […]

Make or Break the DTC Customer Experience with Technology: An Interview with Andrew Kamphuis, President of Commerce7

Andrew Kamphuis is the president of Commerce7, which specializes in eCommerce and POS solutions for the wine industry. Andrew himself has been an expert in the DTC technology development and fulfillment space for almost two decades. For our fifth Expert Series interview, our team sat down to talk with Andrew about DTC eCommerce and wine club/subscription modeling features, and how these can help a winery […]

Tomorrow is Here: 3 Futuristic-Sounding Technologies that Are About to Take Over in the Wine Industry

We are always in awe of the cool technologies our industry comes up with every year. We hear the buzz at trade shows like the DTCWS and read futuristic-sounding articles that round up what wineries around the world are doing. There are some neat things just on the horizon, and these things will particularly affect the kinds of wineries that come to us for help […]

Top Tips from Our Analysis of the 2024 SVB and SOVOS/ShipCompliant Reports

The Silicon Valley Bank (SVB) State of the US Wine Industry Report 2024 and the 2024 SOVOS/ShipCompliant DTC Wine Shipping Report came out last month, and the picture they paint is a little hard to make out. Is consumer spending on wine truly up, or down? How much are abstainers affecting the market? Have trends stabilized post-pandemic? While we don’t have all the answers, we […]

Wine Logistics: A Look Back at 2023, and Predictions for 2024

Every year, we are always amazed at how much the wine industry changes—and at the ways in which wineries and their partners find ways to innovate. 2023 was no exception. What we are seeing is shifting patterns, including shifts in small parcel carriers, consumer purchase behavior, job creation, the use of technology, and more. We also see a lot of opportunity for savvy wineries going […]

The Hidden Opportunities in This Year’s DTC Reports

Reading the latest reports on DTC wine shipping, one is reminded of the old story of the vending machine salesman who wanted to see if there was an opportunity to lease his machines to the local hospital. So he sends his two sons, who are also in the business, to scope out the waiting room and cafeteria. The next day, his youngest son calls and […]