The CPL Buzz
09.12.2018
| by: Stacey Heuer
The Secret to Winery Success is Also What Makes Them (and Us) Unique
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The Secret to Winery Success is Also What Makes Them (and Us) Unique
There is no doubt that the wine industry is special, but what makes it unique? What draws people to it, and how can wine brands take advantage of what sets them apart? These questions have been swimming around in my head for some time. Being a born and raised Sonoma girl, I have worked in and around wineries my entire life. I worked at […]
06.21.2017
| by: Milton Cornwell
Starting a Business is Like Raising a Child…
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Starting a Business is Like Raising a Child…
Elon Musk, CEO of SpaceX and Tesla and a world-renowned investor, engineer, and inventor, once said, “Creating a company is almost like having a child.” Man, was he ever right. Ten years ago we gave birth to our baby, Copper Peak Logistics. It wasn’t just a matter of getting an idea on a whim, raising some capital, and hanging a sign on a building. […]