Roughly 88% of consumers say they would be more likely to shop at a site online if they were promised free shipping. No wonder so many merchants are considering discounted or free shipping. The question is: Should wineries be doing the same for their DTC sales? Or for their wine clubs and subscriptions services? More importantly, are such incentives a solid part of a long-term […]

  Elon Musk, CEO of SpaceX and Tesla and a world-renowned investor, engineer, and inventor, once said, “Creating a company is almost like having a child.” Man, was he ever right. Ten years ago we gave birth to our baby, Copper Peak Logistics. It wasn’t just a matter of getting an idea on a whim, raising some capital, and hanging a sign on a building. […]

Summer heat is again upon us and many companies may well be into their planning for heat-related shipping. Summer deliveries are a unique challenge for the food and beverage industry, particularly when it comes to wine shipments. Ship during Summer and the heat can easily spoil an entire truckload of goods if you do not plan appropriately… …delay, and you’ll be postponing shipments of those […]