Flash Sale Sites for Wine: Where Are They Today?
Updated April 4, 2019 If one were to look at DTC wine sales a decade or so ago, one would see that flash sales sites were all the rage. Some of those sites still exist, but they are not enjoying the popularity they once had. Is this just because they were a flash-in-the-pan trend? Or have economic conditions and competition changed the DTC landscape? There […]
Wine Fulfillment: Looking Back, Looking Forward
2016 was indeed a busy year for us at Copper Peak, and we don’t anticipate 2017 being any different. That said, it is still well worth our time to review what happened in 2016, both here and in the industry at large. Doing so might just give us some glimmers of what to expect going into the new year. Industry News Wine and fulfillment […]
Are Wine Subscription Services Today’s Flash Sales? The Evolution of Two Models.
In our previous post, we took a look at the history of flash sales and how they became a fixture in the DTC wine industry. Although this sales model has fared better with wine than with many other products, it does appear that the culture at large does not have the enthusiasm for flash sales that it once did. Inevitably, any sales model will go […]