Bringing the Tasting Room Home: Why Virtual Wine Tastings Are More Valuable Than Ever
Let Amanda Castorena and Merilee Anderson dive into why virtual tastings should still matter to you: With travel costs on the rise, visiting wine country may feel less attainable for some customers. But that doesn’t mean wineries can’t still connect with their audience in meaningful ways. Virtual wine tastings—once a staple during pandemic restrictions—are still a powerful and cost-effective option that wineries should embrace once […]
The Art of Client Services
In logistics, just as in winemaking, excellence comes from a personal touch and an unwavering commitment to quality. At Copper Peak Logistics, we approach client services much like a tasting room experience—where relationships are cultivated, expertise is shared, and operations run seamlessly. A Personal Approach Walking into a tasting room, you’re welcomed with warmth and a genuine personal connection. At Copper Peak Logistics, we believe […]
Vinoshipper Teams Up with Copper Peak Logistics to Enhance Wine Industry’s Fulfillment Opportunities
In a move set to modernize DTC wine logistics and compliance, Vinoshipper has announced a partnership with Copper Peak Logistics, bringing together two of the industry’s most forward-thinking service providers. This collaboration merges Vinoshipper’s compliance and e-commerce platform with Copper Peak’s premium fulfillment services, creating a seamless solution for wineries. The partnership addresses a critical need in the wine industry: connecting the most accurate compliance […]
Navigating the Shifts and Opportunities in the Wine Industry in 2025
In the ever-evolving landscape of the wine industry, adaptability and innovation have never been more critical. With shifts in consumer demographics and broader economic factors at play, wineries are presented with both challenges and exciting opportunities. Engaging a younger, more diverse audience through creative marketing strategies is key to future growth. Despite current market fluctuations, the resilience of wine businesses showcases their ability to thrive […]
A Tale of Two Approaches: Harvesting by Hand and CPL People Over Automation
In both the world of winemaking and logistics, technology has made tremendous strides in efficiency and automation. Yet, there are times when the best results come from people who care deeply about their craft. Take, for example, wineries that harvest their grapes by hand. While machines can pick grapes faster, hand-harvesting provides a level of quality and care that often leads to superior wines. Similarly, […]
Celebrating Thanksgiving with Gratitude
As Thanksgiving approaches, I find myself reflecting on all that I have to be thankful for, both personally and professionally. One of the standout moments this year has been the completion of and move into our brand-new, custom-built Napa facility. This isn’t just a warehouse; it’s a place that feels like home—a space we’ve meticulously crafted with love, dedication, and an unwavering commitment to an […]
Employee Spotlight: Candelaria “Candy” Ortiz
If you had to pick an employee with a true zest for life here at Copper Peak Logistics, Candelaria “Candy” Ortiz would be one of the first that stands out. She spends her days here doing a number of different tasks for us, depending on the demands that day: Pulling orders that come in, getting club orders ready (picking or packing), helping with receiving, and […]